China’s smartphone makers bet on cricket, Bollywood to conquer India – Reuters

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Reuters

China’s smartphone makers bet on cricket, Bollywood to conquer India
Reuters
MUMBAI (Reuters) – China’s smartphone makers are drafting in cricket teams and Bollywood stars to conquer India, their largest overseas market and a key testing ground for their international expansion, as they try to rebrand as more than just sellers
Eyeing India, Xiaomi & Lenovo tap Bollywood, cricketTimes of India

all 297 news articles »


Reuters

China's smartphone makers bet on cricket, Bollywood to conquer India
Reuters
MUMBAI (Reuters) – China's smartphone makers are drafting in cricket teams and Bollywood stars to conquer India, their largest overseas market and a key testing ground for their international expansion, as they try to rebrand as more than just sellers
Eyeing India, Xiaomi & Lenovo tap Bollywood, cricketTimes of India

all 297 news articles »

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Talking cricket the Tamil way - The Hindu


The Hindu

Talking cricket the Tamil way
The Hindu
There's excitement in the air as the batting team needs a six off the last ball to win. The batsman, drenched in sweat, takes his time to take guard and slogs at the ball. It bounces just a few metres before the boundary rope and the hitter looks to ...