Apple courts fashionistas as smartwatch expectations mount

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The Apple logo is pictured at a retail store in the Marina neighborhood in San FranciscoBy Christina Farr SAN FRANCISCO (Reuters) – Apple Inc has invited top fashion editors and bloggers in unprecedented numbers to its Tuesday launch gala, further evidence that the iPhone maker is preparing to take the wraps off a smartwatch. Apple is forging closer ties to the fashion world as it plots its foray into the fertile field of wearable technology, trying to win over a critical crowd that may prove crucial to the success of consumer gadgets worn around the body. Several fashion media editors told Reuters they received invitations for the first time to an annual September product-launch, which they took as confirmation of a wristwatch in the wings. “This suggests Apple is serious about tapping into the fashion world, which often sits on the sidelines.” Apple declined to comment.

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Rihanna gets dolled up to hit up Adam Selman fashion show in NYC - Daily Mail


Daily Mail

Rihanna gets dolled up to hit up Adam Selman fashion show in NYC
Daily Mail
Rihanna is famous for her barely there attire, but her tiny babydoll dress was something else entirely. The 26-year-old singer evoked the spirit of the precocious nymphet in Lolita as she headed to designer Adam Selman's presentation during New York ...
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all 15 news articles »

Apple courts fashionistas as smartwatch expectations mount

admin

The Apple logo is pictured at a retail store in the Marina neighborhood in San FranciscoBy Christina Farr SAN FRANCISCO (Reuters) – Apple Inc has invited top fashion editors and bloggers in unprecedented numbers to its Tuesday launch gala, further evidence that the iPhone maker is preparing to take the wraps off a smartwatch. Apple is forging closer ties to the fashion world as it plots its foray into the fertile field of wearable technology, trying to win over a critical crowd that may prove crucial to the success of consumer gadgets worn around the body. Several fashion media editors told Reuters they received invitations for the first time to an annual September product-launch, which they took as confirmation of a wristwatch in the wings. “This suggests Apple is serious about tapping into the fashion world, which often sits on the sidelines.” Apple declined to comment.

Next Post

Rihanna gets dolled up to hit up Adam Selman fashion show in NYC - Daily Mail


Daily Mail

Rihanna gets dolled up to hit up Adam Selman fashion show in NYC
Daily Mail
Rihanna is famous for her barely there attire, but her tiny babydoll dress was something else entirely. The 26-year-old singer evoked the spirit of the precocious nymphet in Lolita as she headed to designer Adam Selman's presentation during New York ...
Rihanna Arrives At New York Fashion Week Dressed As Wilma FlintstoneMTV.com
Rihanna Is All Legs In A Babydoll Dress At New York Fashion WeekHuffington Post
Front Row Favorite: Rihanna Steals the Show—After the Show—Again!Vogue.com
Fashionista -Hip-Hop Wired -Just Jared
all 15 news articles »